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5 reasons why breakfast means business
Are you ready to dive into a world of morning magic that not only tantalizes taste buds but also boosts your business? Buckle up, because we're about to unravel the delicious secrets behind why breakfast isn't just a meal; it's an investment in success!
1. Fuelling satisfaction: the gateway to a happy stay
Imagine waking up in a cozy hotel room, knowing that a delightful breakfast awaits you. According to a whopping 83% of guests, a delectable morning spread is the cornerstone of an exceptional hotel experience. It's the symphony of flavours that kickstarts their day, setting the tone for their entire stay. And guess what? A satisfied guest isn't just a happy guest; they're a walking, talking advertisement. Imagine if you were presented with a French toast or a choco & strawberry whirl – this is a sight too captivating to go undocumented. Snap-worthy breakfasts turn into free, mouth-watering marketing on social media, reaching potential guests far and wide.
2. Sunrise connections: elevate your hotel with unforgettable breakfasts
Rise and shine, because breakfast isn't just about food - it's a golden opportunity to connect. Imagine your guests bonding over freshly brewed coffee and fluffy pancakes, swapping stories, and forging memorable connections. Breakfast is more than just nourishment; it's a chance for your hotel to make a lasting impression. What’s in it for the hotel owner or operator? They often say, “save the best for last”, and that couldn’t be truer when it comes to breakfast. This is how a director, from a 4-star hotel in Lyon, France, would say it: “The breakfast is often the last thing the customer takes before leaving the hotel, key opportunity to leave with a good impression.”
A top-notch breakfast can make people remember you for a long time. When you add a special touch that guests can't resist, it's like giving them a taste they can't get enough of. Maybe it's a new version of an old favourite, using local ingredients, or even just a creative way of serving . These little things will stick in people's minds and make them want more from your place. So, when you improve your breakfast game, you're also improving how people think about your hotel, keeping guests coming back for more.
3. Breakfast: the ultimate review booster
In today's digital age, online reviews are the lifeline of hospitality. You can also provide a rating for the breakfast on booking sites, when guests write a review, they often mention something about the breakfast as well. A staggering 95% of potential guests rely on these virtual testimonials to guide their choices. Breakfast isn't just food; it's the hidden gem that helps you gather fantastic reviews. Each mouthwatering bite becomes a steppingstone towards attracting new guests and driving the growth of your revenue. A great reputation built on delicious breakfast becomes the main reason for success.
4. Captivating your guests: the irresistible allure of viennoiserie
Ever wondered about the breakfast desires of your guests? Well, here's the inside scoop: 75% of them can't resist the charm of viennoiserie products. And if you think about it, can you blame them? With flaky croissants and buttery pastries that transport taste buds to new heights, you're hitting the sweet spot of guest satisfaction. In fact, half of your guests find the croissant irresistible. Embrace the undeniable charm of these treats and watch as your breakfast becomes loved by everyone.
5. Breakfast THE key food moment to increase profitability
Get ready because breakfast plays a significant role in boosting profits. With cost-effectiveness that'll make your CFO smile, breakfast holds the key to boosting your margins. When you consider that the total costs of breakfast are only a third of what you charge clients, the potential for profit becomes a breakfast banquet in itself. Breakfast isn't just a meal; it's a culinary adventure that drives revenue growth and delights your sales figures in every bite.
So, there you have it, the tantalizing reasons why breakfast isn't just a meal - it's a business powerhouse that can transform your hotel's reputation, connect your guests, and fill your coffers. Embrace the breakfast revolution, and watch as your hotel rises and shines in the world of hospitality!
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